Once you’ve gathered all your stakeholder interviews and pain points, it’s time to visualize how work actually flows through the business. Process mapping turns scattered notes into a single source of truth — making inefficiencies painfully obvious and creating a foundation for AI and automation opportunity discovery.

🎯 Objective of Process Mapping

• Visualize current workflows
• Identify bottlenecks and automation opportunities
• Create baseline for improvement measurement

🧩 Simple Mapping Method

Focus on the end-to-end customer journey and the internal processes that support it.

Step 1: List the main business processes

• Lead generation and sales
• Order processing and fulfillment
• Customer support
• Administrative tasks

Step 2: For each process, document:

• Starting trigger (what kicks it off)
• Key steps (in order)
• Decision points
• End result